A-A+
Why did Riskey have the Frito-Lay logo redesig
问题详情
Why did Riskey have the Frito-Lay logo redesigned？
A．To suit changing tastes of young consumers.
B．To promote the company"s strategy of globalization.
C．To change the company"s long-held marketing image.
D．To compete with other American chip producers.
参考答案
正确答案：B
解析：细节理解。Riskey下令重新设计公司的标识，目的就是推动公司的全球化扩张。原文“facilitate”对应选项B)中的“promote”。
