A-A+
According to the articles Colgate Total’S succ
问题详情
According to the articles,Colgate Total’S success was due to
A.good marketing strategies.
B.cooperation of team members.
C.participation of senior managers in meetings.
D.total involvement of top managers.请帮忙给出正确答案和分析,谢谢!
参考答案
正确答案:D
从文中第二段:“…Uptothispoint,Colgate’Spresident,BillShanahan,hadattendedonlyquarterlyreviewmeetings,nowherolleduphissleevestorescuetheproduct,establishingaworldwidemarketingteamandmeetingregularlywithglobalbusinessvicepresidentKathleenThornhillandCEOReubenMarktofollowtheteam’Sprogress…”可知,现在经理BillShanahan建立起全球性的市场小组并定期与其他领导者会面,可见高层已给予相当多的关注。选项D符合题意。